Category: Seasonal Reports

2025 Cultural Attraction Trend Report

June 1, 2026

Since 1998, the Cultural Attraction Trend Report tracks attendance, marketing, membership, and pricing trendsamong cultural attractions in the United States and Canada. The Report also includes information sources, visitor sentiment, audience, and revenue information from a variety of sources.

Some...

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Summer Attendance Survey Report 2025

August 23, 2025

The Summer Attendance Survey identified attendance trends at cultural attractions in North America between May 1 and July 31, 2024, and 2025.  92 cultural attractions participated in the survey.

Some key findings include:

Total, GA, and member attendance increased slightly compared to s...

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Fall ’24 Trend Report (All)

December 15, 2024

We have completed the Fall 2024 Cultural Attraction Trend Report which includes data on over 3.4 million visitors to over 800 cultural attractions from September 1 - November 30, 2024. See what happened at the link below. Fall 2024 Cultural Attraction Trend Report...

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Fall ’24 Sub-Industry Trend Reports

December 15, 2024

We have completed data collection on over 3.4 million visitors to over 800 cultural attractions in the 100 largest U.S. markets from September 1 - November 30, 2024. See what happened in your sub-industry below. Fall 2024 Aquarium Trend Report Fall 2024 Art Museum Trend Report Fall 2024 Children's...

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Summer ’24 Trend Reports (Sub-Industry)

October 3, 2024

We have completed data collection on over 3.3 million visitors to over 800 cultural attractions in the 100 largest U.S. markets from June 1 - August 31, 2024. See what happened in your sub-industry below. Sum 2024 Aquarium Trend Report Sum 2024 Art Trend Report Sum 2024 Children's Museum Trend Repo...

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Summer ’24 Trend Report (All)

October 2, 2024

We have completed the Summer 2024 Cultural Attraction Trend Report which includes data on over 3.3 million visitors to over 800 cultural attractions from June 1 - August 31, 2024. See what happened at the link below. Sum 2024 Cultural Attraction Trend Report...

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Spring ’24 Trend Reports (Sub-Industry)

August 28, 2024

We have completed data collection for over 800 cultural attractions in the 100 largest U.S. markets from March 1 – May 31, 2024. See what happened in your sub-industry below. Spring 2024 Aquarium Trend Report Spring 2024 Art Trend Report Spring 2024 Children's Museum Trend Report Spring 2024 Garden ...

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